Tipik, a leader in the EU communications market, and the Public Relations Global Network (PRGN), one of the world's largest networks of independent PR agencies, today announced a strategic partnership enabling them to combine their expertise to meet the diverse needs of clients in an ever more connected world.
Tipik offers end-to-end communication services to public institutions and international organisations, most notably the EU institutions. Its clients will now benefit from PRGN’s expansive network of agencies across the globe and their local knowledge in 40+ countries and 70 offices, enabling them to harness market insights and cultural nuances to ensure their communication strategies resonate effectively with diverse international audiences.
Gökçe Kalayci, Managing Director at Tipik, expressed excitement about the partnership: “Teaming up with PRGN highlights Tipik’s dedication to providing premier communication solutions to our clients. This partnership significantly broadens our reach and capabilities: it allows our clients to gain access to a richer pool of expertise and a wider array of innovative strategies, empowering them to engage effectively with audiences worldwide.”
Natacha Clarac, President of PRGN, added, “We are delighted to partner with Tipik. Their expertise in the public sector and innovative approach to communication align perfectly with PRGN’s mission to deliver impactful PR services across diverse markets, ensuring our clients achieve their communication goals on a global scale.”
The dynamic collaboration will see Tipik and PRGN agencies join forces on a variety of initiatives, from joint projects and knowledge-sharing to the development of cutting-edge communication approaches tailored to the distinct needs of EU public sector clients. Clients will receive enhanced strategic support, encompassing comprehensive media relations, digital communication, crisis management, and stakeholder engagement services, all tailored to the public sector’s specific needs.
The partnership will also facilitate the sharing of innovative solutions and best practices, ensuring that clients benefit from the latest advancements in communication strategies and technologies, helping them stay ahead in a rapidly evolving landscape. It will ensure seamless implementation of communication campaigns across regions, providing consistency and coherence in messaging, which is crucial for public sector clients operating on a global stage.