Tech-powered political monitoring and public affairs disruptor PolicyMogul has created a free political sentiment analysis tool which gives an immediate picture of political sentiment and how it has changed for any issue.
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The tool uses AI and natural language processing to analyse millions of political contributions and shows whether parliamentarians are talking positively or negatively about an issue, as well as how sentiment has changed over time.
Typing in a word or phrase that’s relevant to your organisation, such as 'energy', 'homelessness' or health inequalities', will immediately produce a graph showing the political mood over time.
Users can then drill down into the political developments from a given month that may have impacted sentiment.
PolicyMogul Founder & CEO Elliot Robinson says of the launch:
“This free sentiment analysis tool chimes with our mission of democratising access to political intelligence. It allows anyone working in public affairs and related roles to understand more about the political mood on issues important to them or their organisation.”
PolicyMogul recently introduced a suite of analytics tools to help organisations, parliamentarians, campaigners and agencies to understand the political data that matters to them. These developments are the result of their team’s experience with the political world combined with a background in technology, data and reporting. Many will be excited by the possibilities this type of data provides.
PolicyMogul is fast becoming recognised as the most intuitive and user-friendly political monitoring, stakeholder mapping and analytics platform. It caters to campaigners, parliamentarians and public affairs teams of all sizes.
PolicyMogul’s latest update helps empower public affairs professionals to analyse the statistical data which paints a picture of how the political landscape is evolving around the issues that matter to them.