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PolicyInfluence a revolutionary new tool aimed at democratising lobbying in the UK has just launched. At no cost, public affairs professionals and campaigners can, for the first time, have their voices heard without inundating MPs with emails.
The new platform is the latest tool from political information platform, PolicyMogul which helps subscribers keep up to date with the latest developments in the political world, including reactions to their lobbying and briefing material.
PolicyInfluence enables organisations to reach parliamentarians and stakeholders working in their field of interest, connect with others focussed on similar issues and submit research and campaign material directly to those working on government policy.
Users can submit their research and campaign materials directly to stakeholders via access to PolicyMogul’s network of parliamentary subscribers who already use PolicyInfluence to source background materials relevant to their fields of interest. The valuable network of parliamentarians and their staff currently stands at over 450 users and is growing rapidly.
Until now, MPs and peers have received huge numbers of unsolicited emails - many of which are simply not read in time. PolicyInfluence allows organisations to upload their policy asks, briefing material or news releases for parliamentarians to access based on their known interests, positions, or upcoming events in Parliament. By not sending them emails directly, the quality of the ‘lobbying’ will be significantly boosted.
Elliot Robinson, Founder and CEO of PolicyMogul, explains, “Our mission is to use technology to increase access to and transparency around political activity. PolicyInfluence is a new alternative to other methods of lobbying and opens up Parliament to smaller organisations that might want to influence policymakers but may feel excluded or not know where to start. Our exciting new service is free for all users, so influencing policy is no longer open only to those with deep pockets.”